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February 11th, 2010
There’s a lot going on around the Net when it comes to Internet marketing tips and tricks. Here are just a few things I ran into today that I thought may be of interest.
How To Find Profitable Niche Ideas
Here’s an easy way to find niche ideas and how to recognize if they will be profitable.
Internet Marketing Tips | How to find lucrative joint venture …
… With Today’s Topic How to find lucrative joint venture partners. See PromotingTips.com To Find Out More Information Now! Duration : 0:3:57. Technorati Tags: Bacak, building, Internet, List, Making, Marketing, Matt, Money, Online, tips.
My 5 SEO Tips for 2010 | Just Search | Search Engine Optimisation …
This has been mentioned to you numerous times to emphasise that this really is important; Remember Content is King; Have a different news feed to all you primary categories and filter specialist posts for each. For example, the Just Search services page has … on this topic.Powered by WP Greet Box WordPress PluginI read a blog post today that offers the top 5 SEO tips for 2010. In the very first tip it says; Optimise all your code before sending the new website [...] …
Is Google Bad at Social Media or Really, Really Good at it? | Moe …
I wonder how many people have Google accounts. Note: For the record, I understand that nobody’s saying Google itself isn’t succesful. Is Google really not good at social media? I’ll ask again, what is social media really? We tend to put these labels on things, but I don’t think it’s so black and white. Related Articles: > Google Luring More Account Users with New News Feature? … Internet Marketing Resources. Add Url · Internet Marketing Articles · SEO Marketing Guide …
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January 26th, 2010
One of the key elements that helps decide the success, or failure, of your search engine optimization (SEO) campaign is your keyword selection.
Although this may not appear to be much you have to do, choosing the right keyword to use for your website is one of the more arduous parts of the entire SEO process, especially if you aim to find one that will be most effective for your site’s search engine optimization.
When using keywords for SEO, you just need to abide by a few simple steps in order to effectively find the right keyword that will do the job.
There are also a couple of things that you need to look out for in order to avoid any problems when trying to optimize your web page.
Make a list
The first thing that you should do if you want to be able to use keywords effectively is to start out by making a list of “key” keywords or phrases that are relevant to the content of your site.
By doing this, it can essentially lead you to create or discover more keywords or phrases that may blossom from the original one that you have chosen.
Choose key phrases or words
Once you’ve made a list, try to decide on ones that contain a “key” keyword or phrase that can help you identify your site’s content. Let’s say your site’s content is all about cars, using cars as a keyword won’t put you high up in the page ranking of search engines, especially since a lot of sites or pages have that as a keyword.
Try to avoid making use of words or phrases that are too general, as this will not help improve your page ranking.
By adding other key terms to your chosen keyword, such as “second-hand cars”, or “second-hand sports cars” will actually help improve your chances of going up higher in the page rankings. Just get sure that these are relevant to your site’s content.
Check your competition
It also helps if you took the time to search for keywords or phrases that your competition are using so that you can narrow down which ones to use, and which ones to avoid. There is no sense in making use of a type of keyword or phrase, such as “cars”, which a lot or most of your competition are using as well, and if their site’s are ranked high up in the search engine’s index, then you might have a difficult time going up against that.
Use your location
You can also improve your chances of getting a much better page ranking result if you incorporate your location to the keyword or phrase that you are trying to use. Let’s say your business is located somewhere in Minnesota, by simply adding the word “Minnesota” to your keyword selection (“Minnesota second-hand sports cars”), you can fair better in your page ranking.
However, this type of method usually entails that people are planning on seeing you in person when they do searches like this, so make sure that you only utilize this technique if you are open to the idea of them visiting you in person.
Use your niche
Always try to choose the keyword that you specialize in, or at least the one that offers you the most profit.
Keep in mind that you want to offer the keyword that best describes your business, but if the search volume of users is leaning towards one that isn’t your main product, then you can actually opt to use that keyword instead, just as long as that keyword is still related or related to your site’s content.
Click Here to Learn More About SEO Techniques for Top Google Rankings, and Pick Up Your Free Guide on Joining the Best Internet Marketing Training Program Available Online!
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January 20th, 2010
If you’ve been attempting to make money online for any amount of time, you have heard of search engine optimization, SEO and SEO services.
Search Engine Optimization or SEO, is the process of using keywords to draw targeted traffic to your online business.
Keywords and keyword phrases are two very important components of SEO. They are used in conjunction with other optimization techniques to bring targeted traffic to your website(s).
You will find keywords used in your headlines, content and elsewhere, appeal to search engine robots. The engines employ robots or “spiders”, to visit and collect information from your website for listing in their SERPS (search engine results pages).
But, you don’t want to please just the spiders.
You should also use highly specific words that your potential customers may choose to search for your website. Then, when your content does rank within the first page of search results, yours will be the first link people see when searching for those words.
Website content is not just something for visitors to read. It is also a good way for you to make sure that the correct visitors arrive at your site in the first place. It is very important that you use the right keywords and keyword phrases across your site, so that you gain the acceptance of the search engines and become visible.
Doing your Homework.
If you thought that homework stopped when you graduated from school, you’ve got another thing coming.
If you are in business, then you will be learning constantly for as long as you want to take your business as far as you possibly can. To that end, it is time to do a little homework for your content – keyword research.
Don’t worry, you don’t have to be a research expert to be successful at this task. Keyword research is simply finding the words that will rank your content and your website head and shoulders above the rest.
Are you ready?
Conducting Keyword Research
Here are 5 things you can do to get started:
1. Create a list of words
Put yourself in the customer’s shoes. If you were them, what word would you use to help find your site? Write as many of these down as possible. Even better, use an Excel spreadsheet or similar, as it would be easier to work with later. Choose single words and multiple word phrases.
2. Ask your customers
You have existing customers. Use surveys to determine how they found you. If it was through an Internet search ask what words they used. It seems too easy, but you’d be surprised at just how many online business owners overlook this simple resource.
3. Use keyword software tools
They are especially helpful if you have determined your keyword list already. By entering the keywords, the software will tell you if they are likely to be good enough to reach your prospects.
4. Now analyze your data
Take your list and condense it, so that you are left with just the keywords most likely to succeed. Rank these keywords, first to last.
5. Try them out
Don’t use all of them at one time, but keep track of which ones you use and for how long. Using website management tools you can find out how much traffic and conversion (how many people used your keyword content as a means to do something – click, sign up, or buy) rates changed.
You obviously already use content on your site, but maybe it isn’t working well enough. The good news is that there are ways to make it better and using the proper keywords and keyword phrases is one of them.
Traffic Travis
Search engine optimization can be a very complicated process. With all the competition on the web for traffic through search engines it is nearly impossible to have a high search engine rating without immense knowledge in SEO techniques. For people who know very little about SEO, allow me to recommend a piece of software called Traffic Travis.
This is excellent SEO software. I’ve been using Traffic Travis on my websites with great results. Many of my blog posts have made it to number one on Google because of it.
Traffic Travis is SEO software designed to make ranking in the search engines achievable and easy for website owners of all levels and experience, without the need for a big marketing budget. And the newly-released 3.0 version includes even more features to streamline the SEO process.
Simple to use and with a very intuitive interface, I highly recommend Traffic Travis to anyone involved with the SEO on their website(s).
The SEO tips in this post were contributed by Michelle Dale. Michelle is the Managing Director of Virtual Miss Friday, a cutting-edge Executive Virtual Assistant Service which assists organizations and enterprising individuals with every detail of their entrepreneurial aspirations.
If you would like to peruse further information on her successful online business building strategies, Contact VMF.
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December 12th, 2009
I apologize for the long delay between posts but I’ve been kind of busy building a new website.
It’s coming soon.
In the meantime, there’s a couple of things I’ve found that may be of interest to you.
I found Lynn Terry’s latest ClickNewz! post to be very helpful, informative and well written.
Here, Lynn takes an inside look at the difference between Keyword Research and Market Research. There is a definite difference between the two that many people are not even aware of.
Lynn explains this and more in her latest post.
“I could start out by giving you specific internet marketing strategies, and I’ll share a few of those with you too.
But the key is actually in how you approach the market. It’s not complicated, but it is unique to each market and to each type of niche affiliate site. I’ll share some methods that I use to create a winning marketing plan for any site…”
Lynn’s teachings are highly recommended reading. Continue reading Affiliate Marketing Tips: Traffic & Sales
Mary Kay Miller is an Internet marketing coach specializing in SEO and Web 2.0 Internet marketing solutions. She has created and managed her own Internet business since 2006.
I was impressed with many of the SEO tips, and practices Mary presents on her blog and in her most recent entry: “SEO Blog Posts – Seven Tips to Engage Readers and Search Engines”.
In this post, you can actually see that she is using some of the practices she explains in her extensive SEO teachings.
Notice for example that all the clickable links (I would assume these are also keywords) in this particular blog post, all point to actual informative information from paces like Wikipedia.
This is an excellent optimization strategy that works well for both the search engine spiders and the person reading the post.
Mary expands on this even more in her first SEO tip.
“To start, the first thing to consider when you are writing a blog post is how you are going to please both the search engine spiders as well as your human visitors. It isn’t all about SEO and keywords no matter what you may have heard or read. Google for example is much more interested in you making your articles readable and interesting.
Your click through rate (CTR) is one of the criteria it looks at.
If readers are immediately clicking out of your blog or don’t return because the content is considered boring or unreadable, it will hurt your ranking. Your goal is to create fun and interesting blog posts to please both the search engines and readers.” - Continue reading SEO Blog Posts – Seven Tips to Engage Readers and Search Engines
If you’re an Internet marketer or aspiring to be, then this is info you need to see.
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November 28th, 2009
Let’s first define SEO.
It is an acronym for ’search engine optimization’.
You can save a lot of time and potentially improve your website by considering to hire an SEO company or a professional, but there are certain facts you need to be aware of.
Number one, You need to make sure to figure out the pros and cons as well as the damage that an un-professional SEO can do to your site.
1WebPromotion.com provides useful services for website owners, including:
- Review of your site content or structure
- Technical advice on website development: for example, hosting, redirects, error pages, use of JavaScript
- Content development
- Expertise in specific markets and geographies
Remember that the search results page at Google often includes paid advertising along with free organic search results.
Purchasing advertising spots with Google won’t have any effect on your site’s appearance in Google’s search results.
Google does not ask for money to include or rank sites in their search results, and it does not cost anything to get indexed in Google.
Free resources from Google, such as Webmaster Tools, Webmaster Central blog, and discussion groups can provide you with a terrific information on how to optimize your site for natural search results, but before beginning your search for an SEO, it’s a great idea to become an educated consumer and get familiar with how search engines work.
I recommend starting here:
Google Webmaster Guidelines
Google 101: How Google crawls, indexes and serves the web
If you’re not very well versed in SEO, then it’s high time you realized that you need an SEO company to promote your website. And while SEOs can provide clients with valuable services, some unethical SEOs have given the industry a bad name through their overly aggressive and often ‘black-hat’ marketing techniques and their attempts to manipulate search engine results in questionable ways.
Practices that violate search engine guidelines may result in losing popularity or even getting banned from their index.
Here are some things to consider.
Beware of SEO firms and consultants that send you an email out of the blue.
Amazingly, even Google gets these spam emails: "Dear google.com, I visited your website and noticed that you are not listed in most of the major search engines and directories…"
The #1 advice from Google says to stay away from SEOs that claim to guarantee #1 rankings, tells you about a ’special relationship’ with Google, or advertises an ‘express submit’ to Google.
There is no paid or express submit for Google.
In fact, the only way is to go to Google directly and add your URL or submit a Sitemap.
Beware of companies that are secretive or won’t disclose what they do.
Get explanations if you have any questions.
If an SEO company uses ‘black-hat’ techniques like keyword stuffing, creating doorway pages, domain redirects etc., your site could be permanently damaged and removed from Google’s index. However, you will be responsible for any actions of any companies you hire, so it’s best to be sure to know how they intend to "help" you before you begin.
You should never have to link to an SEO website at all costs, do not fall for SEOs that tell you about the power of "free-for-all" links, link exchange schemes, or submitting your site to thousands of search engines. These are just scams and do not improve your results in any way.
Be sure to understand where the money goes. There are other scammers who will collect money from you and just buy top placements (paid advertising) on other websites. Understand that getting listed in the advertising section is totally different from appearing in the natural search results.
The most common abuses a website owner is likely to encounter
One of most common scams is the creation of "shadow" domains that channel users to another site by using deceptive redirection scripts. These deceptive domains often will be owned and operated by the SEO company who claims to be working on your behalf. However, if the relationship sours, the company may redirect domain to a different domain, or even to a competitor’s site.
Another unethical practice is to use "doorway" pages stuffed with keywords on your site somewhere. The SEO convinces you that this will make the page more relevant for more queries.
This is totally false because individual pages are rarely relevant for a broad range of keywords. More dangerous, however, is that these doorway pages often contain hidden links to the SEO’s other clients as well. Such practices drain away the link popularity of your site and route it to the SEO and its clients, which may include sites with undesirable or illegal content.
Other things to look out for
Here are a few warnings to let you know that you may be dealing with a rogue SEO. It’s far from a comprehensive list, so if you have any questions, you should trust your instincts.
By all means, feel free to walk away if the SEO:
- Owns or operates shadow domains
- Creates or stuffs links on doorway pages
- Offers to sell keywords in the address bar
- Doesn’t distinguish between organic and paid search results
- Guarantees top ranking, but only on obscure, unwanted keywords
- Asks your financial login details, credit card numbers etc.
- Operates with multiple names or unknown WHOIS info
- Gets traffic from "fake" search engines, spyware, or scumware
- Has had domains removed from Google’s index
- Requests your FTP account or root access to your server
The Experts at 1WebPromotion.com are capable of handling your SEO and website promotion using completely ‘white-hat’ tactics that the search engine love. They will never use any ‘unethical’ means to deceive the search engines. They are top experts and they know what they are doing..
If you own a website, then you MUST market your website to Search Engines. Go to 1webpromotion.com to see how you can get this done for free by leading "search engine marketing" and "optimization" experts.
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November 1st, 2009
Every day, there are literally thousands of conversations online involving people wanting to know the easiest way they can get traffic to their websites. I see and hear the complaints every single day.
They have tried the traditional marketing methods and have seo’d their website to within an inch of its life. Waiting for google to avalanche a flood of traffic to their weight loss site or CPA promotions.
What happens a month later?
Nothing!
No new leads, no subscribers, no sales and a bank balance that’s in the red.
After seeing so many of these conversations and getting many emails from people about this problem, I decided to look around for a legitimate solution. What I found is what may be the perfect solution.
Mass PPV stands for mass pay per view and until now, it has been pretty much kept under wraps.
This is a traffic getting system that will put your products and services in front of the people that you want to market to. You can spend a lot of time with marketing methods like SEO, link building and adwords and your bank balance will be none-the wiser. Especially if you’re not very well versed at using these techiques and systems.
You could easily end up with no cash, no sales – nothing!
Time is money and you need to learn to work smarter not harder.
Do you honestly think that some of the biggest Gurus in the industry are sitting there fiddling about with their websites SEO’ing them for google and waiting to be Page ranked and catapulted on to page 1.
Somehow, I don’t think so.
These guys are smart. They are short cutting their marketing efforts to create insane commission checks every single month and if you want to do the same, then you had better follow suit quickly.
If you’re new to Internet marketing or you’ve never heard of Mass PPV Traffic then this is something that you really need to test out for yourself. Nothing breeds success like success. Even a small success is going to help you move your online marketing efforts forward.
If you want more control over you’re marketing campaigns and ROI and you’re sick and tired of all the Google slaps and constantly watching your back over upsetting big G. Then Mass PPV Traffic is what you need to implement right now.
Affiliate marketing is not hard. Just take a look at Mass Article Control an IM product that launched recently. It became a clickbank number one bestseller that grossed nearly $1 million in Sales.
You see, every niche has hungry buyers willing to pay cash for your product or service.
So, instead of moaning about things like google sandboxing your website and all the other conspiracy theories going around or wasting your time doing rounds on IM forums, do something about your business, make money and move on to the next project.
You already know there are people on the Internet right now, making thousands of dollars a month, using secret Internet marketing strategies.
Stop procrastinating.
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October 25th, 2009
Taking the High Road, For Long Term Success.
Whitehat SEO basically means using methods to improve your search engine rankings that are consistent with what the search engines want webmasters to do.
It uses only “ethical” or “natural” methods, and doesn’t rely on the use of techniques that search engines widely disapprove of.
Blackhat SEO uses more ‘extreme’ methods of gaining search engine rankings such as doorway pages, cloaking, spamming, link farms, blog farms, and other subversive tactics.
Blackhat SEO is typically thought of as being used primarily for in-and-out profits. In other words, webmasters who use blackhat techniques expect to get banned at some point.
They know it’s going to happen, but they don’t care.
The point of using blackhat tactics is to grab a cheap domain, exploit the system to the maximum extent, and extract the greatest amount of money possible before the domain is discovered and banned.
When the domain is banned, the entire process is usually repeated on another domain, probably using a different IP address for the server.
Although most blackhat techniques aren’t illegal, they might get you into legal trouble if a search engine decides you’re enough of a problem to warrant legal action. Although this is incredibly unlikely for small-scale blackhatters, it’s enough of a possibility for larger webmasters that it should be taken into consideration.
Whitehat SEO is considered more “ethical” than blackhat SEO. Whitehat SEO is usually favored by people who wish to build long-term businesses, as opposed to seeking quick profits.
It is generally used by people who are building large or high-quality sites, and who want those sites to stick around and make money for a very long time.
By using methods that won’t get the domain banned, the webmaster builds a business that can make money over the long term and not just a few weeks or months. Although the money may come in much slower than it might for a blackhat webmaster, the overall amount of money made could end up being much larger.
There’s also an area somewhere in between these two ‘worlds’, called greyhat.
The word greyhat actually refers to a type of computer hacker, but that isn’t what the word means here. A greyhat webmaster typically builds whitehat websites, but uses a few “questionable” tactics to help raise their rankings.
Greyhat webmasters don’t typically use the extreme blackhat tactics like cloaking, but may use tactics like buying backlinks or spamming blog comments. They tend to do things that might get them banned, but where the chances of that happening would be unlikely.
It’s all a matter of risk versus reward. The bottom line is, only take risks with what you’re prepared to lose. If you aren’t prepared to risk losing the work you’ve put into a site, then you shouldn’t take the risks associated with blackhat SEO.
About Paul Smithson - Paul Smithson is the founder of Intellimon and the driving force behind the best-selling XSitePro web site development tool.
Since graduating in Business Strategy and Direct Marketing from two of Europe’s leading business schools, Paul has set up five multi-million dollar companies, one of which is now owned by the BBC. His areas of expertise include business strategy, e-commerce, on-line and off-line marketing, software development, and maximizing the potential of on-line businesses.
For more information about this, and many other Internet Marketing-related topics, visit Paul Smithson’s site, www.xsitepro.com. |
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August 30th, 2009
It’s been a long time in the making, but the recent announcement by Microsoft that it has signed a cooperative agreement with Yahoo enabling Yahoo to use the former’s search engine platform is quite a watershed in the online information world.
There was a time when Yahoo was seen as a leader in the Internet search arena and when Google may have been seen as another upstart with one of those silly dot com era names.
A protracted period of latency coupled with some questionable business decisions led to virtual stagnation for Yahoo, at a time when Google really seized the initiative and started its growth towards total dominance in the arena.
Today, a clear majority of online information seekers choose to use the successful Google platform to search for solutions. Microsoft and Yahoo have languished in second and third places for some time. So far, they’ve been in negotiations for years, and just over a year ago, an attempt by Microsoft to buy out the other company fell through.
Under the new deal, Microsoft gets an exclusive 10 year license to access Yahoo’s search technologies and may integrate these into its existing platforms if needed. Yahoo may now utilize Microsoft’s new Bing search platform. Indeed, Bing has recently been rolled out in an aggressive marketing campaign and it is thought that this fresh face in the marketplace may have given Yahoo additional incentive to actually ink the deal.
Many analysts, including leading blogger Vincent Fernando, question the viability of the deal from Yahoo’s point of view. He estimates that Yahoo is moving down the value chain and if the company decides to completely adopt Bing as their own search, will be left with little of any tangibility to mark them as a viable ongoing concern.
The deal must pass regulatory approval before it can go forward. Microsoft appears particularly buoyant about the idea, with CEO Steve Ballmer stating that “it will enable us to innovate in search and provide consumers and advertisers with better transparency and choice.” As the deal will take up to two years to fully roll out, Google will have plenty of time to call on its own mighty resources to answer back any perceived challenge.
It is difficult to imagine even the combined “might” of Microsoft and Yahoo bringing a real fight to Google, given not only the latter’s dominance in the search world, but also increasingly stiff competition from the Mountain View-based company in the software and operating system environments, an area previously dominated by Microsoft.
As the deal is rolled out, expect to see innovations within Internet search technology and also see more competition in the world of search engine advertising and pay per click.
Adam Toren, Co-Founder of Young Entrepreneur, specializes in improving the profitability of under-performing businesses with a unique and ‘bottom line’ program. Adam, along with his brother, have started, bought and sold several companies over the past years. They currently own and operate a successful publishing company and several online companies.
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